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Auvrix
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E-commerce + CRMUnited States

Rooté

A hair analysis quiz that turns into a personal recommendation.

Visit roote.us
roote.us
Rooté website

Overview

What we built and why

Hair analysis platform and store for the US market. Visitors take a quiz, create an account or sign in with Google, and order from a brand-first storefront connected to a CRM through webhooks.

The quiz is the front door, so it had to feel like part of the brand and not a form bolted on. Accounts and Google sign in keep each person’s results attached to them.

Next.js and NextAuth on the front, a Laravel API behind, and Docker for deployment.

Highlights

What makes it work

  • Hair analysis quiz with user accounts
  • Google sign in through NextAuth
  • CRM connected through webhooks
  • Ordering and delivery workflow

Scope

What we delivered

Scope

  • Hair analysis quiz
  • Accounts and Google sign in
  • Storefront UI
  • CRM webhooks
  • Ordering
  • Laravel API

Built with

  • Next.js
  • Laravel
  • NextAuth
  • Docker

Hosted on Docker

Need something like Rooté?

Tell us about your product and market. We’ll show you how we’d build it and what it costs, within two business days.

The Auvrix team